Creative Services & Brand Management

Our creative team produces hundreds of projects a year and can manage every facet of a project from planning to execution. We produce print collateral, digital graphics, environmental graphics, art for merchandise, and more. In addition, MarCom manages the College’s brand standards and can consult or assist on any need.

Design & Art
print collateral, graphic design, logos, signage
art direction, headshots, College database
College Branding
logos, stationery, standards, and more
templates, logos, and more

Digital Communications & Marketing

The Digital Communications & Marketing team builds and maintains Allegheny’s family of websites, coordinates the College’s social media efforts, and offers training, guidance and consultation to the campus community in those areas. We also produce videos for use in marketing Allegheny to prospective students. Videos range in subject from student profiles to documentaries of summer research projects – and everything in between.

Website Design and Development
consulting, content strategy, management and training
Social Media
strategy, production, promotion, campaigns
Content Strategy
consulting, production, training and support
profiles, documentaries, time-lapse

Editorial Services & Media Relations

The Editorial Services & Media Relations team writes about the full panorama of events at Allegheny and also disseminates information about broader academic issues and the accomplishments of our students, faculty, alumni, and staff.

Content Production
writing, proofreading
Allegheny Magazine
editorial strategy, writing, production
Email Newsletters
writing, distribution
Student, Faculty & Alumni Features
interviewing, writing
Media Relations
story promotion, media requests, experts
Press Releases
writing, editing, distributing