Beginning of Year/Semester:
- Reserve space on Scheduler, and “Post to Master Calendar”
- Order event giveaways to arrive in time for early publicity, or for the Involvement Fair
- Design event t-shirts, ensuring “Allegheny College” appears on the shirt
1 Month Before Event:
- Talk to campus organizations, departments and local businesses about co-sponsorship and promotion
- If contracting a performer all contracts must be reviewed by the Director of Student Leadership & Involvement in advance of booking (once a booking is finalized the performer or agent will provide promotional materials)
- Order all other promotional material: large posters, postcards, business cards, balloons, etc.
1-2 Weeks Before Event:
- Display posters/flyers in high traffic areas
- Create and display table tents
- Advertise the event on My Allegheny
- Talk to newspaper(s)
- If the event has tickets, give a few as prize giveaways to WARC
- Post to social media
Day of Event:
- Creative publicity: balloons, paper airplanes, remote-controlled cars with signs, a banner announcing the event displayed at the front of the Campus Center Lobby, etc.
- Wear event t-shirts
- Chalk sidewalks
- Signs pointing to event location
Day after Event:
- Take down all publicity; return all spaces to their original state immediately after the event
- Thank organization members for their assistance; co-sponsoring organizations(s); others
- Record or tweak notes for future events (if annual)